{"id":791,"date":"2026-01-20T11:43:17","date_gmt":"2026-01-20T16:43:17","guid":{"rendered":"https:\/\/www.citadel.edu\/web\/?page_id=791"},"modified":"2026-03-05T15:41:03","modified_gmt":"2026-03-05T20:41:03","slug":"best-practices","status":"publish","type":"page","link":"https:\/\/www.citadel.edu\/web\/best-practices\/","title":{"rendered":"Best Practices for Web Publishing"},"content":{"rendered":"\n
Core Best Practices for All Citadel Webpages<\/h2>\n\n\n\n
These foundational best practices apply to all Citadel webpages<\/strong>. They ensure content is easy to read, accessible, search-friendly and consistent across the site. Review these guidelines before creating or editing any content<\/em>.<\/p>\n\n\n\n\n\n\n\n
Keep Content Consolidated<\/h3>\n\n\n\n
\n
Avoid creating new pages for minimal or repetitive information. Thin pages harm SEO and overwhelm users.<\/li>\n\n\n\n
If the content is brief, add it as a section<\/em> or drop-down<\/em> on an existing related page.<\/li>\n\n\n\n
Before building anything new, ask yourself: \u201cWhere would a first-time user expect to find this?\u201d<\/em><\/li>\n<\/ul>\n\n\n\n
\n
\n
Text Should Be Scannable<\/strong><\/h4>\n\n\n\n
\n
Web users typically skim through content, so it’s vital to write in a clear, concise manner. Make sure your content is easy to read and quickly digestible by:\n
\n
Chunk Information<\/strong>: Break up long paragraphs into smaller, manageable chunks.<\/li>\n\n\n\n
Bullet Points<\/strong>: Use bullet points and lists to highlight key information.<\/li>\n\n\n\n
Be Concise<\/strong>: Remove unnecessary words or phrases.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/div>\n\n\n\n
\nExample of a scannable outline for a webpage.<\/em><\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n\n\n\n\n
Consider the User Journey<\/strong><\/h3>\n\n\n\n
\n
Write for first-time visitors who may not know Citadel terminology or structure.<\/li>\n\n\n\n
Every page should answer the user\u2019s question quickly and clearly – no digging required.<\/li>\n\n\n\n
Key information should be reachable within two clicks<\/em> from the office\/department subsite\u2019s homepage.<\/li>\n<\/ul>\n\n\n\n\n\n\n\n
Use Clear, Structured Layouts<\/h3>\n\n\n\n
\n
Keep paragraphs short and easy to scan.<\/li>\n\n\n\n
Use headings intentionally to create an outline of the page. <\/li>\n\n\n\n
Break information into logical chunks using bullets, short sentences and clear labels.<\/li>\n<\/ul>\n\n\n\n
![\"Example](\"https:\/\/www.citadel.edu\/web\/wp-content\/uploads\/sites\/3\/Screenshot-2024-12-09-at-3.11.43\u202fPM-1024x723.png\")