{"id":212,"date":"2024-07-09T12:17:09","date_gmt":"2024-07-09T16:17:09","guid":{"rendered":"https:\/\/www.citadel.edu\/marketing-supply-chain-economics\/?post_type=person&#038;p=212"},"modified":"2026-01-27T12:22:31","modified_gmt":"2026-01-27T17:22:31","slug":"dr-mark-rosenbaum","status":"publish","type":"person","link":"https:\/\/www.citadel.edu\/marketing-supply-chain-economics\/faculty-staff\/dr-mark-rosenbaum\/","title":{"rendered":"Dr. Mark Rosenbaum"},"content":{"rendered":"\n<p>Dr. Mark S. Rosenbaum joins The Citadel as Professor of Marketing &amp; Captain in the Department of Marketing, Supply Chain Management, and Economics.&nbsp; Prior to joining The Citadel, Rosebaum was the Dean of the College of Business at Hawai&#8217;i Pacific University and Dean of the Graham School of Management at Saint Xavier University in Chicago.&nbsp; He served as Department Chair and Professor of Retailing at the University of South Carolina, Kohl&#8217;s Professor of Retail Marketing at Northern Illinois University, and Assistant Professor of Marketing at the University of Hawaii at Manoa.<\/p>\n\n\n\n<p>Dr. Rosenbaum is the co-editor of the&nbsp;<em>Journal of Services Marketing<\/em>. He is also an Associate Editor for the&nbsp;<em>Service Industries Journal<\/em>. He is on the editorial boards of the J<em>ournal of Education for Business, Psychology &amp; Marketing, Journal of Service Theory &amp; Practice, International Journal of Retail and Distribution Management,<\/em>&nbsp;and&nbsp;<em>Health Marketing Quarterly<\/em>. Dr. Rosenbaum is a three-time Fulbright recipient, bringing him to Cambodia (2009), Nepal (2015), and Uzbekistan (2019).<\/p>\n\n\n\n<p>Rosenbaum&#8217;s research is focused on transformative service research. Rosenbaum and his colleagues were the &#8220;pioneers&#8221; in developing this paradigm.&nbsp; Rosenbaum&#8217;s research focuses on improving the human condition via services.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Rosenbaum earned a Ph.D. in marketing from Arizona State University in 2003. Rosenbaum also holds advanced degrees from the University of Illinois at Chicago, New York University, and San Diego State University. He earned a bachelor&#8217;s degree from Indiana University. Rosenbaum worked in fine jewelry retailing for many years before entering academia.&nbsp; He is also a Visiting Professor of Marketing at Externado University in Bogota, Colombia, and at the American Hotel Academy in Brasov, Romania.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Rosenbaum lives with his spouse and dog in Charleston, SC and in Naperville, IL.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-degrees\">Degrees<\/h3>\n\n\n\n<p>Ph.D. &#8211; Arizona State University<br>M.S. &#8211; San Diego State University<br>M.A. &#8211; New York University<br>MBA &#8211; University of Illinois at Chicago<br>B.S. &#8211; Indiana University<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dr. Mark S. Rosenbaum joins The Citadel as Professor of Marketing &amp; Captain in the Department of Marketing, Supply Chain Management, and Economics.&nbsp; Prior to joining The Citadel, Rosebaum was the Dean of the College of Business at Hawai&#8217;i Pacific University and Dean of the Graham School of Management at Saint Xavier University in Chicago.&nbsp; [&hellip;]<\/p>\n","protected":false},"featured_media":302,"parent":0,"template":"","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":""},"class_list":["post-212","person","type-person","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Dr. Mark Rosenbaum - Marketing, Supply Chain Management, and Economics<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.citadel.edu\/marketing-supply-chain-economics\/faculty-staff\/dr-mark-rosenbaum\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dr. Mark Rosenbaum\" \/>\n<meta property=\"og:description\" content=\"Dr. Mark S. Rosenbaum joins The Citadel as Professor of Marketing &amp; Captain in the Department of Marketing, Supply Chain Management, and Economics.&nbsp; Prior to joining The Citadel, Rosebaum was the Dean of the College of Business at Hawai&#8217;i Pacific University and Dean of the Graham School of Management at Saint Xavier University in Chicago.&nbsp; [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.citadel.edu\/marketing-supply-chain-economics\/faculty-staff\/dr-mark-rosenbaum\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing, Supply Chain Management, and Economics\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-27T17:22:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.citadel.edu\/marketing-supply-chain-economics\/wp-content\/uploads\/sites\/19\/Rosenbaum_Mark_IMG_0256_00013a.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"973\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/faculty-staff\\\/dr-mark-rosenbaum\\\/\",\"url\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/faculty-staff\\\/dr-mark-rosenbaum\\\/\",\"name\":\"Dr. Mark Rosenbaum - Marketing, Supply Chain Management, and Economics\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/faculty-staff\\\/dr-mark-rosenbaum\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/faculty-staff\\\/dr-mark-rosenbaum\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/wp-content\\\/uploads\\\/sites\\\/19\\\/Rosenbaum_Mark_IMG_0256_00013a.jpg\",\"datePublished\":\"2024-07-09T16:17:09+00:00\",\"dateModified\":\"2026-01-27T17:22:31+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/faculty-staff\\\/dr-mark-rosenbaum\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/faculty-staff\\\/dr-mark-rosenbaum\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/faculty-staff\\\/dr-mark-rosenbaum\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/wp-content\\\/uploads\\\/sites\\\/19\\\/Rosenbaum_Mark_IMG_0256_00013a.jpg\",\"contentUrl\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/wp-content\\\/uploads\\\/sites\\\/19\\\/Rosenbaum_Mark_IMG_0256_00013a.jpg\",\"width\":800,\"height\":973},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/faculty-staff\\\/dr-mark-rosenbaum\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Dr. Mark Rosenbaum\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/#website\",\"url\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/\",\"name\":\"Marketing, Supply Chain Management, and Economics\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.citadel.edu\\\/marketing-supply-chain-economics\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Dr. Mark Rosenbaum - Marketing, Supply Chain Management, and Economics","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.citadel.edu\/marketing-supply-chain-economics\/faculty-staff\/dr-mark-rosenbaum\/","og_locale":"en_US","og_type":"article","og_title":"Dr. Mark Rosenbaum","og_description":"Dr. Mark S. 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